< PreviousPART I.ExPLORE AND THEN EXPLORE MORE ...C ONTRARY TO popular belief seeking out and exploring interesting and exciting new concepts and ideas, in whatever form they take, whether they’re new business models or markets, or exciting new technologies or product concepts, is not just the job of one individual or a specific group of individuals within a company, it’s everyone’s. So as you begin your journey consider how you can bring everyone along on it with you and not just those individuals who will be directly involved in the program - let’s make explorers out of everyone. Notes: 62311institute.comMATTHEW GRIFFIN 311INSTITUTE.com “ YOU CANNOT DISCOVER NEW OCEANS IF YOU ARE AFRAID TO LOOSE SIGHT OF THE SHORE . ”PART II.PREPARE GET READY . THIS IS GOING TO BE DISRUPTIVE .E VERY EXPLORER will tell you preparation is everything and so it is when you are getting ready to embark on your own journey to create your Exponential Enterprise. It shouldn’t come as any surprise therefore that in order to run this program successfully there’s plenty of planning to do and many people and moving parts to co- ordinate and manage, but by spending time carefully preparing things and getting the foundations of your program right you’ll find that everything from here on in becomes much simpler and flows more smoothly. Notes: 66311institute.comPREPARE PHASE SUMMARY During the PREPARE PHASE your task is to get together everyone and everything you will need to run the program from start to finish. SCHEDULE You have EIGHT WEEKS to complete this phase. WEEK 1 CULTURE STAGE CORE TEAM STAGE WEEK 2 WEEK 3 WEEK 4 WEEK 5 WEEK 6 WEEK 7 WEEK 8 PLAN STAGE RECRUIT STAGE PURPOSE STAGE BRIEFING STAGE LAUNCH STAGE • PATHFINDER TEAMCULTUREN OW YOU have taken the first step to creating an Exponential Enterprise capable of continuous disruption and re-invention by picking up this codex the first thing you must do is ensure you have the right company culture in place because if you don’t then sooner or later all your good intentions will become yet another victim of the corporate immune system and join all the other aspirational hopes and dreams in the company’s zombie graveyard. At this point it is also crucially important that you and all the stakeholders involved realise that this if your objective is to truly create an Exponential Enterprise that this program, or one like it, should be run in continuous cycles because, bearing in mind the likely size of the overall challenge, this is not a one time journey, it should be a never ending one because, lest I remind you, disruption never takes a rest nor sleeps, and it’s only getting faster and more voracious. CULTURE FIRST. ALWAYS. You can hire the best people, build the best ecosystems and teams, and develop the best strategies, but unless your company has the right culture all of these bold initiatives will be for nothing - hence the age old saying culture eats strategy for breakfast. Needless to say, if your executives and stakeholders have no motivation to change the status quo and don’t share or support your objectives or vision, then there’s no question you’ll fail, and that you’ll fail hard. As a consequence it is imperative that before you begin the program you have discussions with and have everyone’s blessing and full support, from your company’s CEO and the board as well as your company’s senior leadership. And, as you’ll discover later in this program, it will also be imperative that you have dedicated named sponsors within these areas who can help you navigate the inevitable political minefields, provide you with funding and resources, and that all important air cover. 69311institute.com EXPLORE MORE BOOK AN EXPERT CALLNext >