REK’s phydigital sports arenas prove the future of sports is mixed reality
By combining virtual and physical worlds together REK have created something potentially awesome ...
Key takeaways
- Both are wearing an Oculus Quest 2 and are using the Quest 2's controllers.
- Liv says that REK will be rolling out to cities across the country, starting with the first event in California this May.
- Liv specifically highlights that REK will be different from other VR fitness or sports platforms by using real people and real places for the events.
Cite or link to this article
Griffin, M. (2022) 'REK’s phydigital sports arenas prove the future of sports is mixed reality', 311 Institute, 5 April. Available at: https://www.311institute.com/reks-phydigital-sports-arenas-prove-the-future-of-sports-is-mixed-reality/ (Accessed: 1 October 2026).
Cix Liv, the developer behind YUR Fit and Liv, has announced his third company will be launching under the name REK and will carry the mantra of "sports of the metaverse." In a series of Tweets, Liv lays out big ambitions for the fledgling platform which include creating an entire metaverse where people can both watch and join in on Augmented Reality (AR) and Virtual Reality (VR) sports in real-time with real people.
In the teaser below, Cix Liv and his business partner, Bart Trzynadlowski — an ex-Apple AR engineer — can be seen throwing virtual fireballs at each other while physically dodging their opponent's attacks on what appears to be a racquetball court. Both are wearing an Oculus Quest 2 and are using the Quest 2's controllers.
The Future of the Metaverse, by Keynote Speaker Matthew Griffin
Liv encouraged interested players to join up on REK's Discord channel and to sign up for beta access to the program at the REK website. Liv says that REK will be rolling out to cities across the country, starting with the first event in California this May. It could very well become one of the best Quest 2 games if for no other reason than its unique concept.
Liv specifically highlights that REK will be different from other VR fitness or sports platforms by using real people and real places for the events. Additionally, REK's sports won't just be limited to ones where a physical ball is in play. Rather, Liv is encouraging players to use their imaginations, going so far as to compare REK's VR metaverse with sports that took place in the Tron series of movies.
Post on X
1/ It’s my birthday, it’s time to announce a new company. Check out this teaser!https://t.co/nTvMQPGv8C, sports of the metaverse @rekverse Joining me on this journey is @BartronPolygon an ex-Apple AR engineer. Let’s discuss the why, and how we're gonna make this big. ⬇️ pic.twitter.com/cSuMYk0eKI
CIX 🇺🇦 (@CixLiv) March 30, 2022
Previously, in December, Liv posted a teaser using Snap Spectacles which showed him pumping iron with Thor's hammer to charge up a lightning blast. Liv had previously had his YUR Fit app sherlocked by Facebook and is branching out to a concept that's more complex than previous efforts. There's little doubt that REK will feature some interesting, non-traditional sports when it debuts.
FAQ
Why does this matter?
By combining virtual and physical worlds together REK have created something potentially awesome ...
About the author
Matthew Griffin Founder, 311 Institute
Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath."
Read full bio
Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath." 15-time best selling author of the "Codex of the Future" series, Matthew is the Founder and Futurist in Chief of the 311 Institute, a global Futures and Deep Futures advisory firm working with royal households, world leaders, G7, G20, and G77 governments, NGOs, and multi-national mid and mega cap firms to help them explore, shape, and lead the next 50 years of business and society.
An award-winning YouTube creator with over a million followers, with an unrivalled global reach and impact, Matthew is a highly sought-after international keynote speaker, lecturer, and mentor who collaborates with global leaders through the United Nations Alliance of Civilizations (UNAOC) and United Nations General Assembly (UNGA) to shape pivotal initiatives such as the UN’s AI for Humanity program, the United Nations Conference of the Parties (UN COP), and the World Economic Forum in Davos.
As the former Global Head of Cloud, National Security, and Enterprise Sales for companies including Atos, Dell-EMC, and IBM, Matthew has a proven track record of building multi-billion dollar business units and turning failing divisions into market leaders. His ability to identify, analyse, and communicate the implications of hundreds of emerging technologies and trends is unparalleled, and his insights are trusted by many of the world’s most respected organisations, including ABB, Accenture, Adidas, AON, ARM, BCG, Centrica, Citi, Coca-Cola, Dentons, Deloitte, Dow Jones, EY, Google, KPMG, Lego, Legal & General, LinkedIn, Microsoft, PepsiCo, Qualcomm, RWE, Samsung, Siemens AG and Siemens Energy, T-Mobile, UBS, VISA, Walmart, Workday, Worldpay and many others.
Regularly featured in the global media including the AP, BBC, Bloomberg, CNBC, Discovery, Forbes, Khaleej Times, Telegraph, TIME, ViacomCBS, WIRED, and the WSJ, Matthews mission is to help organisations create a fair and sustainable future whose benefits are shared by everyone irrespective of their ability, background, or circumstances.
What future do you need to see?
Choose one to get started on virtual worlds and the future of your organisation.
Sources and further reading
- REK website rek.tv
- View on X → twitter.com
Source: first published by the 311 Institute on 5 April 2022. Cite as: Griffin, M. (2022). REK’s phydigital sports arenas prove the future of sports is mixed reality. 311 Institute. https://www.311institute.com/reks-phydigital-sports-arenas-prove-the-future-of-sports-is-mixed-reality/
You are welcome to quote this article with credit and a link to the original.