An AI backed by Elon Musk just ‘evolved’ to learn by itself
True unsupervised learning, that allows AI's to learn by themselves, will represent a quantum leap in AI development and begin pushing it to the next level.
Cite or link to this article
Griffin, M. (2017) 'An AI backed by Elon Musk just ‘evolved’ to learn by itself', 311 Institute, 12 April. Available at: https://www.311institute.com/an-ai-backed-by-elon-musk-just-evolved-to-learn-by-itself/ (Accessed: 1 October 2026).
Most of today’s artificial intelligence (AI) systems rely on machine learning algorithms that can predict specific outcomes by drawing on pre-established values, but now researchers from OpenAI, a company funded by no less than Elon Musk and Peter Thiel, who are trying to democratise AI for “human good” just discovered, literally, that a machine learning system they created to predict the next character in the text of reviews from Amazon evolved into an unsupervised learning system that could learn how to read sentiment. By itself. That's a pretty big deal, and it's also something that, at the moment, even the researchers themselves can't explain.
Magic.
“We were very surprised that our model learned an interpretable feature, and that simply predicting the next character in Amazon reviews resulted in discovering the concept of sentiment,” said OpenAI in a blog.
According to the post OpenAI’s neural network was able to train itself and analyse sentiment accurately by classifying Amazon’s reviews as either positive or negative, and it then generated follow on text that fit with the sentiment.
The AI the team used was what’s known as a multiplicative long short-term memory (LSTM) model that was trained for a month, processing 12,500 characters a second using Nvidia Pascal GPU’s, which Nvidia’s own CEO gifted to Elon Musk last year, with “4,096 units on a corpus of 82 million Amazon reviews to predict the next character in a chunk of text.”
After training it the researchers then turned the model into a sentiment classifier using a linear combination of these units. When they noticed that their model was using just a few of the learned units, rather than all of them, they discovered that there was a single “sentiment neuron” with a highly predictive sentiment value.
The diagram below represents the character-by-character value of the sentiment neuron, displaying negative values as red and positive values as green. Note that strongly indicative words like “best” or “horrendous” cause particularly big shifts in the colour.
So far the sentiment analysis capabilities of their new AI has surpassed every other approach used in the Stanford Sentiment Treebank, which is a small, but extensively studied, sentiment analysis data set, and the OpenAI teams AI was 91.8% accurate, which beat the previous record of 90.2%.
So far every AI researcher I’ve ever met seems to dream of the day they finally manage to make a breakthrough and create an unsupervised learning system, where the AI just learns by itself without any help and that eliminates the need to feed it huge tomes of training data, and it looks like OpenAI’s mLSTM has achieved that, or is at worst very close to achieving that, depending on your view. That said though the researchers also recognise that it might not be the only machine out there at the moment that can perform unsupervised learning:
“We believe the phenomenon is not specific to our model, but is instead a general property of certain large neural networks that are trained to predict the next step or dimension in their inputs,” they said.
“Our results are a promising step towards general unsupervised representation learning,” they said, “and we found the results by exploring whether we could learn good quality representations as a side effect of language modelling, and scaled up an existing model on a carefully chosen dataset. Yet the underlying phenomena remain more mysterious than clear.”
Being able to learn unsupervised would give AIs a significant boost and dramatically reduce the amount of time it takes for them to learn new tasks, and as the team at DeepMind close in on creating the world’s first Artificial General Intelligence architecture that, combined with an AI that can learn unsupervised, would represent a step change, another step change in a long line of step changes, in the path to unleashing AI’s true potential.
What this means for your organisation
Less training data may be needed.
OpenAI's system learned the idea of sentiment just by predicting the next character in Amazon reviews. If this holds, AI could need far less hand-fed data and learn new tasks faster. That matters because our Starburst data flags AI training data scarcity as a trend to prepare for.
Treat the result as early.
The researchers say the underlying phenomena remain more mysterious than clear. The model scored 91.8% on the Stanford Sentiment Treebank, against a previous record of 90.2%, but that is a small data set. Test any such claim on your own data before you rely on it.
Plan for steady step changes.
The source points to DeepMind closing in on an Artificial General Intelligence architecture. Our Starburst data places self-learning AI at Prepare and artificial general intelligence at Explore. Leaders should match their investment to each stage and review it often.
Three questions for your next leadership meeting
- Where do we depend on labelled data that self-learning systems could make less important?
- How would we test a vendor's claim of unsupervised learning on our own data?
- Who owns the decision to move from watching to preparing for self-learning AI?
The trends and technologies behind this story
From the 311 Starburst, the 311 Strategic Intelligence Unit’s map of the technologies and trends shaping the next 50 years.
Analysis by the 311 Strategic Intelligence Unit, from Matthew Griffin’s article and 311 data. First published on Fanatical Futurist.
FAQ
Why does this matter?
True unsupervised learning, that allows AI's to learn by themselves, will represent a quantum leap in AI development and begin pushing it to the next level.

About the author
Matthew Griffin Founder, President and Futurist, 311 Institute
Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath."
Read full bio
Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath." 17-time best selling author of the "Codex of the Future" series, Matthew is the Founder, President and Futurist of the 311 Institute, a global Futures and Deep Futures advisory firm working with royal households, world leaders, G7, G20, and G77 governments, NGOs, and multi-national mid and mega cap firms to help them explore, shape, and lead the next 50 years of business and society.
An award-winning YouTube creator with over a million followers, with an unrivalled global reach and impact, Matthew is a highly sought-after international keynote speaker, lecturer, and mentor who collaborates with global leaders through the United Nations Alliance of Civilizations (UNAOC) and United Nations General Assembly (UNGA) to shape pivotal initiatives such as the UN’s AI for Humanity program, the United Nations Conference of the Parties (UN COP), and the World Economic Forum in Davos.
As the former Global Head of Cloud, National Security, and Enterprise Sales for companies including Atos, Dell-EMC, and IBM, Matthew has a proven track record of building multi-billion dollar business units and turning failing divisions into market leaders. His ability to identify, analyse, and communicate the implications of hundreds of emerging technologies and trends is unparalleled, and his insights are trusted by many of the world’s most respected organisations, including ABB, Accenture, Adidas, AON, ARM, BCG, Centrica, Citi, Coca-Cola, Dentons, Deloitte, Dow Jones, EY, Google, KPMG, Lego, Legal & General, LinkedIn, Microsoft, PepsiCo, Qualcomm, RWE, Samsung, Siemens AG and Siemens Energy, T-Mobile, UBS, VISA, Walmart, Workday, Worldpay and many others.
Regularly featured in the global media including the AP, BBC, Bloomberg, CNBC, Discovery, Forbes, Khaleej Times, Telegraph, TIME, ViacomCBS, WIRED, and the WSJ, Matthews mission is to help organisations create a fair and sustainable future whose benefits are shared by everyone irrespective of their ability, background, or circumstances.
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Sources and further reading
- in a blog blog.openai.com
- multiplicative long short-term memory arxiv.org
- Stanford Sentiment Treebank nlp.stanford.edu
Source: first published by the 311 Institute on 12 April 2017. Cite as: Griffin, M. (2017). An AI backed by Elon Musk just ‘evolved’ to learn by itself. 311 Institute. https://www.311institute.com/an-ai-backed-by-elon-musk-just-evolved-to-learn-by-itself/
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