WGSN

Global consumer and design trend forecasting authority.

Awaiting verificationLondon, United KingdomTrend agencies

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At a glance

Type: Trend agencies
Based in: London, United Kingdom
Futures focus: Forward-looking work is a major output
Languages: EN
Latest dated output seen: 2025

What it works on

Society and culture

Services

TrendsReportsAdvisory

Recent outputs

Future Consumer 2027 2025

Official website: wgsn.com

Organisations doing similar work

Crowd DNALondon, United Kingdom Foresight FactoryLondon, United Kingdom StylusLondon, United Kingdom Trend Union (Edelkoort Inc.)Paris, France TrendWatchingAmsterdam, Netherlands Canvas8London, United Kingdom

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Questions about WGSN

What is WGSN?

Global consumer and design trend forecasting authority.

Where is WGSN based?

WGSN is based in London, United Kingdom.

What does WGSN focus on?

Its futures work covers society and culture. Typical outputs include trends.

Which organisations do similar work to WGSN?

Organisations doing similar work include Crowd DNA, Foresight Factory, Stylus. The 311 Institute advises boards and leadership teams worldwide on emerging technologies, megatrends and the future of their industries.

Profile compiled by the 311 Intelligence Unit from public sources, last checked 7 October 2026. Listing is not a ranking or an endorsement. Awaiting verification Is this your organisation? Request a correction.