Rui and Palmona at Accenture invited Matthew to give the keynote at Accenture's Annual Digital Summit which, because of the pandemic, was held virtually, fittingly for the theme of the event.
Known as ADC7 as it was the summit's seventh year, the programme featured the Founder and CEO of Spotify, the CIO of Airbus, and leaders from government and the private sector sharing their experience of building and scaling digital programmes and businesses, and their views on the future.
"New technology innovations will help organisations accelerate their rates of innovation by thousands fold, and transform global culture."Matthew Griffin, Virtual, June 2021
The keynote was built as a production. In the months beforehand, Accenture's interactive team and Matthew pre-recorded chroma interviews between him and Angeles, Accenture's Managing Director, created holographic invitations for guests, and had him teleport between the main stage and a series of space stations, all virtually.
In the keynote itself Matthew explored the future of industries from agriculture and energy to retail and transportation, and their wider impacts. He closed by walking the audience through new technology innovations that will help their organisations accelerate their rates of innovation by thousands fold, and transform global culture.
