Chief Marketing Officers
Machines can already do 51% of this job's tasks. By 2035 that rises to 71%. Most of the work is changing now.
Share of the work machines can do
Worldwide baseline, 2026 to 2050
Chief Marketing Officers in 2026: the short answer
- Today: machines can do 51% of this job's tasks.
- Forecast: machines can already do half of its tasks, and 71% by 2035, according to the 311 Strategic Intelligence Unit.
- Contact with people: it scores 72% for contact with people.
- Also called: CMO (Chief Marketing Officer), Chief Brand Officer, Chief Growth Officer, Marketing Director.
Updated by the 311 Strategic Intelligence Unit. These are worldwide baseline figures; the Workforce Starburst shows them for your country. Go deeper: How ready am I? or an executive briefing.
How the work changes, task by task
The tasks that take up most of the day, with the share of each that machines can do in 2026 (dark) and 2035 (pink). Worldwide baseline.
| Task | Share of the day | Machines can do | 2026 to 2035 |
|---|---|---|---|
| Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers | 7% | 76% to 96% | |
| Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends | 7% | 75% to 95% | |
| Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors | 7% | 72% to 82% | |
| Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections | 6% | 42% to 72% | |
| Develop pricing strategies, balancing firm objectives and customer satisfaction | 6% | 67% to 78% | |
| Initiate market research studies, or analyze their findings | 6% | 60% to 90% | |
| Set brand, marketing and growth strategy, and its budget | 6% | 35% to 61% | |
| Develop comprehensive marketing strategies, using knowledge of products and technologies, markets, and regulations | 6% | 35% to 65% |
The skills this job runs on
The skills chief marketing officers use most, most used first.
Safer jobs nearby
Jobs with a similar skill shape where machines can do less of the work by 2035.
- Chief Product Officers63% of tasks by 2035
- Chief Customer Officers67% of tasks by 2035
- Chief Revenue Officers56% of tasks by 2035
- Chief Communications Officers54% of tasks by 2035
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Questions
When will machines do half of the tasks of Chief Marketing Officers?
Machines can already do half of its tasks. That is the worldwide baseline from the 311 Workforce Starburst, before adjusting for country.
Will AI take the job of chief marketing officers?
Machines can do 51% of the tasks of chief marketing officers today and 71% by 2035. The job changes before it disappears: the routine tasks move first.
Sources and citing
Tasks and their share of the day: O*NET 31.0, occupation 311-C927 (US Department of Labor, CC BY 4.0). Pay and jobs: US Bureau of Labor Statistics, Occupational Employment and Wage Statistics, May 2025. AI use today: Anthropic Economic Index (CC BY). Scoring and forecast: the 311 Strategic Intelligence Unit; after 2035 the figures extend each trend, with lower confidence. Foresight, not advice.
Cite as: 311 Institute (2026). Chief Marketing Officers: the outlook to 2050. 311 Workforce Starburst. https://www.311institute.com/jobs/chief-marketing-officers/