In 60 seconds
- It is betting on AI, with Copilot in Windows, Office, GitHub and Azure.
- Azure made over $100B in FY2026.
- It owns about 27% of OpenAI and is putting up to $5B into Anthropic.
- It spends $35.6B a year on research across ten labs.
Company briefing Updated 30 September 2026
What Microsoft is building, buying and planning, and what it will likely do next.
A 311 Institute briefing. Trusted by leaders at Accenture · Adidas · Google · PepsiCo · Qualcomm · Samsung
The short version, then our scorecard.
In 60 seconds
Why it matters
Most organisations run on Microsoft. As it adds AI, the way your people work will change.
Our reading Foresight
AI business at a $37B annual run rate
Azure revenue over $100B
Windows and devices down 7% in Q4
Xbox content and services down 10% in Q4
30M+ paid Copilot seats
Promising, not yet proven at scale
R&D spend $35.6B, up 9.5%
Green: leading or growingAmber: early or mixedRed: slowing or under pressureRatings are 311 Institute analysis; the evidence comes from Microsoft’s results.
We answer from our articles and link every source.
Try
Each dot is a story. Switch a row off to hide it.
Every fact has a label showing how well it is sourced. See the full source ledger.
Where it researches, how much it spends and how that is changing.
Research labs. Tap a pin to see a lab.
Research momentum, FY2022 to FY2026
Microsoft annual reports. Share of revenue and spend per R&D employee are calculated.
Pick a period, or press Play. Every card updates.
Our view of what comes next. Use it to plan, not as a promise.
Copilot agents do scheduling, reports and analysis for most big customers.
Microsoft uses its own AI models as well as OpenAI’s and Anthropic’s.
Quantum computers start doing real work through the cloud.
AI helps create software, documents and media in everyday tools.
Access to clean and nuclear power decides who wins in AI.
Microsoft becomes where people and AI agents work together, as Windows was for the PC.
It becomes the main place where AI agents work.
Its AI matches the best and quantum opens new markets.
AI makers sell elsewhere, costs rise and rivals win.
Plan your next decade. Matthew Griffin runs sessions for boards on what this means for them.
Book a scenario briefingTen quick briefings. Hover to pause.
What could go wrong
Hover or tap to open311 Institute analysis Foresight
The rules it must follow
Hover or tap to openWhat we track
Who runs Microsoft
Hover or tap to openSources: Microsoft results; reporting Primary
Who it competes with
Hover or tap to openSource: 311 Institute article tags
What it sells
Hover or tap to openSource: Microsoft
Who it builds with
Hover or tap to openSources: Microsoft, CNBC Corroborated
Where it is hiring and cutting
Hover or tap to openSource: Microsoft filings, FY2026 Primary
Clues to what comes next
Hover or tap to openIn development
Power and climate
Hover or tap to openSource: 311 Institute articles
Where the numbers come from
Hover or tap to openSources: SEC, Microsoft, 311 Institute