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Matthew GriffinFounder, President and Futurist, 311 Institute
G7 · G20governments advised
850+keynotes
102countries
17codexes
Future of work sessions forPepsiCoWinchester CollegeUniversity of GreenwichDiscoverGovernment of BahrainUnleashed
Featured inBloombergThe Wall Street JournalThe Telegraph
About this podcast
Firstly, thanks to Marc Verbenkov for inviting me to join him on his Automated podcast where, as the name suggests, we discussed the future of work and what Artificial Intelligence and automation mean for workers and society at large. And then, in true futurist fashion, we discussed a huge range of other future scenarios and technologies, and as Marc’s listeners will be aware, went so far off piste that we ended up on a completely different mountain range.
During the podcast we discussed everything from the future of jobs and skills all the way through to the future of creativity and robotics, naturally. And to say it’s a roller coaster of a show is an understatement so I hope you enjoy them:
The discussion treated Artificial Intelligence and automation as a question for workers and for society at large, not only for IT teams. Our Job Automation trend shows employers automating tasks across both office and factory jobs, with wide use expected by 2027. Leaders should treat this as a workforce decision, not a software purchase.
Skills and creativity need a plan.
The session linked the future of jobs to the future of skills and creativity. Generative AI makes new text, pictures, sound, video and code from a prompt, and it is already in wide use. AI coaches offer personal, on-demand guidance at work and in school. Training plans should cover both.
Plan for connected change.
The talk moved from work to robotics and many other technologies, which is a useful warning. Change in one area rarely stays there. Artificial Intelligence is flagged Act now in our data, so teams that wait will be reacting rather than planning.
Three questions for your next leadership meeting
Which tasks in our organisation could be automated first?
What skills will our people need as automation grows?
Who owns the plan when one change triggers others?
The trends and technologies behind this session
From the 311 Starburst, the 311 Strategic Intelligence Unit’s map of the technologies and trends shaping the next 50 years.
What does the Future of Work 2030 session mean for organisations?
It means automation is a question for workers and society, not just for technology teams. Organisations should look at jobs, skills and creativity together, and expect change in one area to spread to others.
How does Job Automation relate to this session?
The session asked what automation means for workers. Our Job Automation trend shows AI and robots reshaping work as employers automate tasks in both office and factory jobs. Wide use is expected by 2027, and the action rating is Act now.
How does Generative Artificial Intelligence relate to the creativity discussion?
The session covered the future of creativity. Generative AI makes new text, pictures, sound, video and code from a prompt. It has been in products since 2021, and wide use is expected by 2025, so creative teams should plan for it now.
How can 311 brief our leadership team on this?
311 offers a private executive briefing or leadership workshop, tailored to your sector. Sessions are held in person first.
Bring this to your leadership teamA private executive briefing or leadership workshop, tailored to your sector. In person first, anywhere in the world.
Analysis by the 311 Strategic Intelligence Unit, from Matthew Griffin’s session and 311 data.
If Matthew gave this session today
One heavy AI user directs about 18 people's work.
311 Institute's Future of Work report finds a heavy AI user already directs the work of about 18 people for $180 a month. It takes the productivity question this session raised and measures what one person can now make and direct.
