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United Nations COP Keynote | UN, Dubai | Matthew Griffin | Sustainability Keynote Speaker
In this keynote session, which was originally presented three times at the UN COP28 in the UAE, Futurist Matthew Griffin explores the climate problems the world faces, the mindset needed to fix them, and the solutions.
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Griffin, M. (2024) 'United Nations COP Keynote | UN, Dubai | Matthew Griffin | Sustainability Keynote Speaker', 311 Institute, 17 April. Available at: https://www.311institute.com/futurist-keynote-dubai-cop28-with-the-united-nations-and-fab/ (Accessed: 1 October 2026).
Firstly, thank you to the United Nations and their sponsors First Abu Dhabi Bank (FAB) for inviting me to talk at this years Conference of the Parties 28 (COP28) meeting where over 104,000 world leaders and policy makers, and over 30,000 observers, and over 3,000 lobbyists came together to try to secure an agreement to realise Net Zero by 2050.
While many see COP28 as a global event, if not arguably the global event to attend, from my first hand experience there and as a first timer, I felt that describing it as an event was a misnomer. Instead, I felt that it was more like a business meeting that no one was able to leave until they’d all come to a mutual agreement on how to proceed. And this distinction is important because it nicely lays out the real nature of this unique global event.
COP28 Keynote, Saving the Planet, with Keynote Speaker Matthew Griffin
With over 200 countries represented, and with the size of government delegations ranging from tens to hundreds of representatives on day one in the Blue Zone everyone seemed thrilled to be there, proud to represent their countries, with plenty of national dresses on display, and the atmosphere was almost carnival like. And that was very special to see indeed.
During my three keynote sessions, titled “A Mind to Change,” and a panel session, with the latter hosted by FAB, I was asked to present three points of view to the esteemed guests, namely the future impact of the global climate related challenges we face, the mindset we need to overcome them, and the solutions we have on the bench today to solve them. And then, after the sessions it was great to see so many people asking me so many thoughtful questions, with the majority of those questions revolving around the long term detrimental impacts of some of the solutions we have on the table today, such as the long term impact of EV batteries and metals mining to feed the voracious renewables industry on the environment, as well as questions about the importance of thinking through the long term lifecycle impacts of those solutions. And many more.
While my session was livestreamed it wasn’t, ironically, recorded due to the nature of the event which is why when I returned home I took the liberty of re-recording it for you so you can get your own point of view on the situation we find ourselves in and the solutions we have on the table today to save tomorrow.
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In this keynote session, which was originally presented three times at the UN COP28 in the UAE, Futurist Matthew Griffin explores the climate problems the world faces, the mindset needed to fix them, and the solutions.

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Matthew Griffin Founder, 311 Institute
Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath."
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Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath." 15-time best selling author of the "Codex of the Future" series, Matthew is the Founder and Futurist in Chief of the 311 Institute, a global Futures and Deep Futures advisory firm working with royal households, world leaders, G7, G20, and G77 governments, NGOs, and multi-national mid and mega cap firms to help them explore, shape, and lead the next 50 years of business and society.
An award-winning YouTube creator with over a million followers, with an unrivalled global reach and impact, Matthew is a highly sought-after international keynote speaker, lecturer, and mentor who collaborates with global leaders through the United Nations Alliance of Civilizations (UNAOC) and United Nations General Assembly (UNGA) to shape pivotal initiatives such as the UN’s AI for Humanity program, the United Nations Conference of the Parties (UN COP), and the World Economic Forum in Davos.
As the former Global Head of Cloud, National Security, and Enterprise Sales for companies including Atos, Dell-EMC, and IBM, Matthew has a proven track record of building multi-billion dollar business units and turning failing divisions into market leaders. His ability to identify, analyse, and communicate the implications of hundreds of emerging technologies and trends is unparalleled, and his insights are trusted by many of the world’s most respected organisations, including ABB, Accenture, Adidas, AON, ARM, BCG, Centrica, Citi, Coca-Cola, Dentons, Deloitte, Dow Jones, EY, Google, KPMG, Lego, Legal & General, LinkedIn, Microsoft, PepsiCo, Qualcomm, RWE, Samsung, Siemens AG and Siemens Energy, T-Mobile, UBS, VISA, Walmart, Workday, Worldpay and many others.
Regularly featured in the global media including the AP, BBC, Bloomberg, CNBC, Discovery, Forbes, Khaleej Times, Telegraph, TIME, ViacomCBS, WIRED, and the WSJ, Matthews mission is to help organisations create a fair and sustainable future whose benefits are shared by everyone irrespective of their ability, background, or circumstances.
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Source: first published by the 311 Institute on 17 April 2024. Cite as: Griffin, M. (2024). United Nations COP Keynote | UN, Dubai | Matthew Griffin | Sustainability Keynote Speaker. 311 Institute. https://www.311institute.com/futurist-keynote-dubai-cop28-with-the-united-nations-and-fab/
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