Google unveils photorealistic Avatars to let influencers clone themselves
If you thought one influencer was bad enough, what about that influencer cloned a million times?!
Key takeaways
- The researchers, led by Enric Corona at Google Research, leveraged a type of machine learning model called diffusion models to achieve the novel result.
- A key enabler was the curation of a huge new dataset called MENTOR containing over 800,000 diverse identities and 2,200 hours of video — an order of magnitude larger than what was previously available.
- One could imagine actors being able to license detailed 3D models of themselves that could be used to generate new performances.
Cite or link to this article
Griffin, M. (2024) 'Google unveils photorealistic Avatars to let influencers clone themselves', 311 Institute, 17 August. Available at: https://www.311institute.com/google-unveils-photorealistic-avatars-to-let-influencers-clone-themselves/ (Accessed: 1 October 2026).
Google researchers have developed a new Artificial Intelligence (AI) system that can generate lifelike videos of people speaking, gesturing and moving — from just a single still photo, which isn’t the first time we’ve seen that technology. The technology, called VLOGGER, relies on advanced machine learning models to synthesize startlingly realistic footage, opening up a range of potential applications while also raising concerns around deepfakes and misinformation.
Described in a research paper titled “VLOGGER: Multimodal Diffusion for Embodied Avatar Synthesis,” the AI model can take a photo of a person and an audio clip as input, and then output a video that matches the audio, showing the person speaking the words and making corresponding facial expressions, head movements and hand gestures. The videos are not perfect, with some artifacts, but represent a significant leap in the ability to animate still images.
The researchers, led by Enric Corona at Google Research, leveraged a type of machine learning model called diffusion models to achieve the novel result. Diffusion models have recently shown remarkable performance at generating highly realistic images from text descriptions. By extending them into the video domain and training on a vast new dataset, the team was able to create an AI system that can bring photos to life in a highly convincing way.
See it in action
“In contrast to previous work, our method does not require training for each person, does not rely on face detection and cropping, generates the complete image (not just the face or the lips), and considers a broad spectrum of scenarios (e.g. visible torso or diverse subject identities) that are critical to correctly synthesize humans who communicate,” the authors wrote.
A key enabler was the curation of a huge new dataset called MENTOR containing over 800,000 diverse identities and 2,200 hours of video — an order of magnitude larger than what was previously available. This allowed VLOGGER to learn to generate videos of people with varied ethnicities, ages, clothing, poses and surroundings without bias.
The technology opens up a range of compelling use cases. The paper demonstrates VLOGGER’s ability to automatically dub videos into other languages by simply swapping out the audio track, to seamlessly edit and fill in missing frames in a video, and to create full videos of a person from a single photo.
One could imagine actors being able to license detailed 3D models of themselves that could be used to generate new performances. The technology could also be used to create photorealistic avatars for virtual reality and gaming. And it might enable the creation of AI-powered virtual assistants and chatbots that are more engaging and expressive.
Google sees VLOGGER as a step toward “embodied conversational agents” that can engage with humans naturally through speech, gestures and eye contact. “VLOGGER can be used as a stand-alone solution for presentations, education, narration, low-bandwidth online communication, and as an interface for text-only human-computer interaction,” the authors wrote.
However, the technology also has the potential for misuse, for example in creating deepfakes — synthetic media in which a person in a video is replaced with someone else’s likeness. As these AI-generated videos become more realistic and easier to create, it could exacerbate the challenges around misinformation and digital fakery.
While impressive, VLOGGER still has limitations. The generated videos are relatively short and have a static background. The individuals don’t move around a 3D environment. And their mannerisms and speech patterns, while realistic, are not yet indistinguishable from those of real humans.
Nonetheless, VLOGGER represents a significant step forward. “We evaluate VLOGGER on three different benchmarks and show that the proposed model surpasses other state-of-the-art methods in image quality, identity preservation and temporal consistency,” the authors reported.
With further advances, this type of AI-generated media is likely to become ubiquitous. We may soon live in a world where it is hard to tell whether the person speaking to us in a video is real or generated by a computer program.
VLOGGER provides an early glimpse of that future. It is a powerful demonstration of the rapid progress being made in artificial intelligence and a sign of the increasing challenges we will face in distinguishing between what is real and what is fake.
FAQ
Why does this matter?
If you thought one influencer was bad enough, what about that influencer cloned a million times?!

About the author
Matthew Griffin Founder, 311 Institute
Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath."
Read full bio
Matthew Griffin is a multi-award winning Futurist and expert in Disruption and Innovation, Geopolitics, Leadership, and Technology, who NASA have described as a "walking encyclopaedia of the future" and a "futurist Polymath." 15-time best selling author of the "Codex of the Future" series, Matthew is the Founder and Futurist in Chief of the 311 Institute, a global Futures and Deep Futures advisory firm working with royal households, world leaders, G7, G20, and G77 governments, NGOs, and multi-national mid and mega cap firms to help them explore, shape, and lead the next 50 years of business and society.
An award-winning YouTube creator with over a million followers, with an unrivalled global reach and impact, Matthew is a highly sought-after international keynote speaker, lecturer, and mentor who collaborates with global leaders through the United Nations Alliance of Civilizations (UNAOC) and United Nations General Assembly (UNGA) to shape pivotal initiatives such as the UN’s AI for Humanity program, the United Nations Conference of the Parties (UN COP), and the World Economic Forum in Davos.
As the former Global Head of Cloud, National Security, and Enterprise Sales for companies including Atos, Dell-EMC, and IBM, Matthew has a proven track record of building multi-billion dollar business units and turning failing divisions into market leaders. His ability to identify, analyse, and communicate the implications of hundreds of emerging technologies and trends is unparalleled, and his insights are trusted by many of the world’s most respected organisations, including ABB, Accenture, Adidas, AON, ARM, BCG, Centrica, Citi, Coca-Cola, Dentons, Deloitte, Dow Jones, EY, Google, KPMG, Lego, Legal & General, LinkedIn, Microsoft, PepsiCo, Qualcomm, RWE, Samsung, Siemens AG and Siemens Energy, T-Mobile, UBS, VISA, Walmart, Workday, Worldpay and many others.
Regularly featured in the global media including the AP, BBC, Bloomberg, CNBC, Discovery, Forbes, Khaleej Times, Telegraph, TIME, ViacomCBS, WIRED, and the WSJ, Matthews mission is to help organisations create a fair and sustainable future whose benefits are shared by everyone irrespective of their ability, background, or circumstances.
What future do you need to see?
Choose one to get started on virtual worlds and the future of your organisation.
Sources and further reading
- Vlogger enriccorona.github.io
- VLOGGER: Multimodal Diffusion for Embodied Avatar Synthesis enriccorona.github.io
- Enric Corona enriccorona.github.io
Source: first published by the 311 Institute on 17 August 2024. Cite as: Griffin, M. (2024). Google unveils photorealistic Avatars to let influencers clone themselves. 311 Institute. https://www.311institute.com/google-unveils-photorealistic-avatars-to-let-influencers-clone-themselves/
You are welcome to quote this article with credit and a link to the original.